NCHU Course Outline
Course Name (中) 創新管理(3056)
(Eng.) Innovation Management
Offering Dept Department of Business Administration
Course Type Elective Credits 3 Teacher WAN KWO FENG
Department Department of Business Administration/Undergraduate Language English Semester 2024-FALL
Course Description Innovation has been central to firms’ long-term success and competitiveness. However, the inherent uncertainty and complexity of innovation suggests that the management of innovation would require a different set of knowledge and skills from those of business administration.

The management of innovation is interdisciplinary. This course aims to provide an integrative approach - integrating the strategy and management of market, technological and organizational change.
Prerequisites
self-directed learning in the course Y
Relevance of Course Objectives and Core Learning Outcomes(%) Teaching and Assessment Methods for Course Objectives
Course Objectives Competency Indicators Ratio(%) Teaching Methods Assessment Methods
This course aims to equip students with the knowledge to understand and the skills to manage innovation at the operational and strategic levels.
1.Independent Thinking
2.Professional Knowledge with Applications
3.Creativity
4.English Proficiency
5.Global Awareness
7.Expression and Communication
30
20
10
10
10
20
topic Discussion/Production
Visit
Exercises
Discussion
Lecturing
Written Presentation
Attendance
Oral Presentation
Assignment
Study Outcome
Quiz
Course Content and Homework/Schedule/Tests Schedule
Week Course Content
Week 1 Introduction
Week 2 Holiday
Week 3 Lecture 1: Introduction to Innovation Management
Week 4 AI WORKSHOP 1 : Introduction to AI and the Circular Economy
Week 5 Lecture 2: Sources of innovation
Week 6 Lecture 3: Developing Technological Innovation Strategy
Week 7 AI Workshop 2: Generative AI Tools and Concept Development
Week 8 Mid-term quiz (multiple choice questions+ 1 essay question) and discussion
Week 9 AI Workshop 3: Data Collection, Preprocessing, and AI Basics
Week 10 Lecture 4: New Product Development
Week 11 AI Workshop 4: Introduction to No-Code Platforms and Basic AI Integration
Week 12 Lecture 5: Collaboration and Innovation Networks
Week 13 AI Workshop 5: Advanced AI Applications and UI/UX Design
Week 14 TSMC innovation museum VISIT (TBD)
Week 15 Final quiz (multiple choice questions+ 1 essay question) and discussion
Week 16 Team project presentation
Week 17 Self-learning (I)– team interview meeting - project discussion and reflection
Week 18 Self-learning (II)– team interview meeting - project discussion and reflection
Evaluation
In class activities and discussion - 20%; Hands-on exercises - 20%; Mid-term and final exams - 30%; team project -30%.
Textbook & other References
Managing Innovation: Integrating Technological, Market and Organizational Change, 7th Edition. Wiley
Tidd and Bessant 2021

Teaching Aids & Teacher's Website

Office Hours
Tuesday 5-7 pm (by appointment)
Sustainable Development Goals, SDGs
09.Industry, Innovation and Infrastructure   11.Sustainable Cities and Communities   17.Partnerships for the Goalsinclude experience courses:N
Please respect the intellectual property rights and use the materials legally.Please repsect gender equality.
Update Date, year/month/day:2024/08/22 16:52:13 Printed Date, year/month/day:2024 / 10 / 11
The second-hand book website:http://www.myub.com.tw/