NCHU Course Outline
Course Name (中) 高等資料分析(8060)
(Eng.) Advanced Data Analysis
Offering Dept Department of Business Administration
Course Type Required Credits 3 Teacher CHIH MING CHANG et al.
Department Department of Business Administration / Ph.D Language Chinese Semester 2026-SPRING
Course Description This course provides a much-needed bridge between elementary statistics courses and advanced research methods courses, and helps students grasp the fundamental assumptions and machinery behind sophisticated statistical topics.
Prerequisites
Relevance of Course Objectives and Core Learning Outcomes(%) Teaching and Assessment Methods for Course Objectives
Course Objectives Competency Indicators Ratio(%) Teaching Methods Assessment Methods
This course focuses on when to use the various analytic techniques and how to interpret the resulting output from the most widely used statistical packages (e.g., SPSS).
1.Scientific Methods
2.Identifying Problems
4.Exploring Theories
5. Innovating Knowledge
50
20
20
10
topic Discussion / Production
Visit
Exercises
Discussion
Other
Lecturing
Written Presentation
Attendance
Oral Presentation
Assignment
Internship
Other
Quiz
Course Content and Homework/Schedule/Tests Schedule
Week Course Content
Week 1 課程介紹 & 敘述性統計分析
Week 2 交叉分析表
Week 3 平均數檢定
Week 4 相關係數與簡單迴歸分析
Week 5 複迴歸分析
Week 6 迴歸之調節效果
Week 7 迴歸之中介效果
Week 8 迴歸之路徑分析
Week 9 期中報告
Week 10 變異數分析與其相關補充
Week 11 變異數分析與其相關補充
Week 12 信效度分析與其相關補充
Week 13 信效度分析、因素分析
Week 14 因素分析、時間序列
Week 15 簡單隨機抽樣與抽樣分配
Week 16 Quiz考試與回顧 自主學習- 參加相關的演講、工作坊或研習指定教材 自主學習- 參加相關的演講、工作坊或研習指定教材
self-directed
learning

Evaluation
遲老師部分:
Homework 15%
Class Participation 15%
Midterm Report 20%

林老師部分:
Homework 20%
Class Participation 20%
Quiz 10%
Textbook & other References
1. 量化研究與統計分析:SPSS與R資料分析範例解析,邱皓政著,五南出版社,2019年。
2. 呂金河譯,多變量分析,滄海書局,2012年。
3. Sharma S., Applied Multivariate Techniques, Wiley, 1995.
4. 統計學:方法與應用,第5版上冊,林惠玲、陳正倉,雙葉書廊,2021年。
5. 統計學:方法與應用,第5版下冊,林惠玲、陳正倉,雙葉書廊,2021年。
Teaching Aids & Teacher's Website

Office Hours
Thursday 13:30~15:30
Sustainable Development Goals, SDGs(Link URL)
04.Quality Educationinclude experience courses:N
Please respect the intellectual property rights and use the materials legally.Please respect gender equality.
Update Date, year/month/day:None Printed Date, year/month/day:2026 / 5 / 26
The second-hand book website:http://www.myub.com.tw/