NCHU Course Outline
Course Name (中) 國際企業管理(7685)
(Eng.) International Business Management
Offering Dept Executive Master Program in Business Administration
Course Type Elective Credits 3 Teacher LIN, KU-HO et al.
Department Executive Master Program in Business Administration / (W)Graduate Language Chinese Semester 2026-SPRING
Course Description
Prerequisites
Relevance of Course Objectives and Core Learning Outcomes(%) Teaching and Assessment Methods for Course Objectives
Course Objectives Competency Indicators Ratio(%) Teaching Methods Assessment Methods

1.
2.
3.
4.
20
50
10
20
Course Content and Homework/Schedule/Tests Schedule
Week Course Content
Week 1 Introduction and course orientation
Week 2 Globalization (Ch. 1)
Week 3 Ethics, CSR, and sustainability (Ch. 5)
Week 4 International trade theory (Ch. 6)
Week 5 Government policy and international trade (Ch. 7)
Week 6 Foreign direct investment (Ch. 8)
Week 7 The foreign exchange market (Ch. 10)
Week 8 Case presentations (I)
Week 9 Case presentations (II)
Week 10
Week 11
Week 12
Week 13
Week 14
Week 15
Week 16
self-directed
learning
   03.Preparing presentations or reports related to industry and academia.

Evaluation
Class participation 50%
Case studies 50%
Textbook & other References
Hill, Charles W. L., and G. Tomas M. Hult. Global Business Today, 13th edition, McGraw-Hill, 2024
Teaching Aids & Teacher's Website

Office Hours
週二及週四 16-17 點
Sustainable Development Goals, SDGs(Link URL)
08.Decent Work and Economic Growth   17.Partnerships for the Goalsinclude experience courses:N
Please respect the intellectual property rights and use the materials legally.Please respect gender equality.
Update Date, year/month/day:2026/01/14 22:18:36 Printed Date, year/month/day:2026 / 5 / 30
The second-hand book website:http://www.myub.com.tw/