| 國立中興大學教學大綱 |
| 課程名稱 | (中) 科技管理研究方法(8033) | ||||||||
| (Eng.) Research Methods for Technology Management | |||||||||
| 開課單位 | 科管所 | ||||||||
| 課程類別 | 必修 | 學分 | 3 | 授課教師 | 賴榮裕 等 | ||||
| 選課單位 | 科管博 / 博士班 | 授課使用語言 | 英文 | 英文/EMI | N | 開課學期 | 1042 | ||
| 課程簡述 | 本課程為博士班的必修課程，學生將透過研讀重要的管理期刊論文以及課堂的討論，以期能更深入地了解社會科學研究方法的內涵、評析和研究設計。 This course is compulsory for doctoral students. Students will study the key papers published in the leading management journals and discuss in the classroom in order to learn more in-depth research methods, critical analysis, and research design. |
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| 先修課程名稱 | 課程含自主學習 | N | |||||||
| 課程與核心能力關聯配比(%) | 課程目標之教學方法與評量方法 | |||||
| 課程目標 | 核心能力 | 配比(%) | 教學方法 | 評量方法 | ||
| Nurturing the proper attitude of the researchers (emotion), Developing the ability in literature review, research methods, and research proposal (skill), and Developing the ability of research design for further paper publications (skill) 瞭解各類型研究方法的基本概念、優缺點和研究設計(認知) 培養研究者應有的正確態度(情意) 發展撰寫文獻探討、研究方法與設計、和研究計畫書的能力(技能) 培養日後論文發表的研究設計能力(技能) |
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| 授課內容(單元名稱與內容、習作/每週授課、考試進度-共18週) | ||||||
| Course Content課程內容: The main contents of this course consist of two parts. The first part is offered by Dr. Lai and the second part is handeled by Dr. Su. The first-part of this course: Multivariate techniques and structural equation modeling with applications of SAS/SPSS in TM research Objective of the first part: The first-part of this course aims to develop doctoral students’ competences and techniques of multivariate techniques and structural equation modeling for conducting TM research. It covers basic concepts, theories, and applications of structural equation modeling (SEM) in social science research, including first-order confirmatory factor analysis (CFA), second-order CFA, basic SEM models, recursive SEM models, multi-group SEM models, multitrait-multimethod (MTMM), etc. Introduction and syllabus Clustering Paper reading & discussion: Palvia, P. C., Palvia, S. C., & Whitworth, J. E. (2003). Global Information Technology: A Meta Analysis of Key Issues. Information and Management, 39, 403-414. Principal component analysis (PCA) Paper reading & discussion: Shan, S. Wang, L., Wang, J., Hao, Y., Hua, F. (2011). Research on e-Government evaluation model based on the principal component analysis. Information Technology and Management, 12(2), 173-185. Factor analysis (FA) Paper reading & discussion: Parasuraman, A., Zeithaml, V. A., & Berry, L. L. (1988). SERVQUAL: A Multiple-Item Scale for Measuring Consumer for Perceptions of Service Quality. Journal of Retailing, 64(1), 12-40. Structural equation modeling Paper reading & discussion: Zhu, K., Kraemer, K.L., Xu, S., and Dederick, J. (2004) "Information Technology Payoff in E-Business Environments: An International Perspective on Value Creation of E-Business in the Financial Services Industry," Journal of Management Information Systems, Vol. 22 No. 1, pp. 17-54. Confirmatory factor analysis Paper reading & discussion: Somer, T. M., Nelson, K., & Karimi, J. (2003). Confirmatory Factor Analysis of the End-User Computing Satisfaction Instrument: Replication within an ERP Domain. Decision Sciences, 34(3), 595-621. Advanced structural equation modeling techniques (moderating effects) Paper reading & discussion: Lee, M.C. Understanding the behavioural intention to play online games: An extension of the theory of planned behaviour, Online Information Review (33:5) 2009, pp 849-872. Other advanced topics Paper reading & discussion: Marsh, H. W., & Hocevar, D. (1988). A new, more powerful approach to multitrait-multimethod analysis: Application of second-order confirmatory analysis. Journal of Applied Psychology, 73(1), 107-117. The second-part of the course: Various must learn research methodologies in TM research. Objective: The second-part of this course is to help student understand 1) What is a good research and how to do literature review, 2) Using secondary data, 3) Collecting primary data, 4) Analyzing quantitative data, 5) Analyzing qualitative data, 6) Writing up report, 7) how to get a paper published, 8) Selecting and using proper research tools. Seeking to allow students to build a fundamental knowledge for conducting research in academy as well as how to present and disseminate research results to contribute to academy. What is a good research? Webster, J., & Watson, R. T. (2002). Analyzing the past to prepare for the future: Writing a literature review. [Editorial]. MIS Quarterly, 26, xiii-xxiii. Using secondary data Cowton, C.J. (1998) ‘The use of secondary data in business ethics research’, Journal of Business Ethics, Vol. 17, No. 4, pp. 423–34 Collecting primary data Mitchell, V. (1996) ‘Assessing the reliability and validity of questionnaires: an empirical example’, Journal of Applied Management Studies, Vol. 5, No. 2, pp. 199–207. Analyzing quantitative data T. K. Peng, Mark F. Peterson, Yuh-Ping Shyi (1991) ‘Quantitative methods in cross-national management research: Trends and equivalence issues’, Journal of Organizational Behavior, Vol. 12, Issue 2, pp. 87–107. Analyzing qualitative data Bouty, I. (2000), “Interpersonal and Interaction Influences on Informal Resource Exchanges between R&D Researchers across Organizational Boundaries”, Academy of Management Journal, Vol.43(1), pp. 50-65. Writing up your report Instructions for Writing a Structured Abstract for Emerald, http://www.emeraldinsight.com/authors/guides/write/abstracts.htm How to get a paper published？ Selecting and using proper research tools Final-term exam. |
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| 學習評量方式 | ||||||
| Grading policy for this first-part of this course Presentation 25% Discussion & participation 45% Term project/report 30% |
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| 教科書＆參考書目(書名、作者、書局、代理商、說明) | ||||||
| Required materials for the first-part of this course Required texts: Sharma, S. (1996). Applied multivariate techniques. John Wiley & Sons. (滄海書局代理) Byrne, B. M. (2010). Structural Equation Modeling with Amos: Basic Concepts, Applications, and Programming (2 ed.). NY: Routledge. Handouts Selected papers Recommended references: Kline, R. B. (2011). Principles and Practice of Structural Equation Modeling (3 ed.). NY: The GuilFord Press. Johnson, R.A., Wichern, D.W. 2002. Applied multivariate statistical analysis (5th). Prentice-Hall. (雙葉書廊代理) 陳順宇. 2005. 多變量分析 (4th). 華泰文化 Required materials for the second-part of this course Cooper, D.R. & Schindler, P.S. (2001), Business research methods, NY: McGraw-Hill. Phillips, Estelle & Pugh, Derek Salman (2000) How to get a PhD: a handbook for students and their supervisors, Open University Press. Rubin, A., Babbie, E. (2000), Research methods for social work, 台北:學富 |
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| 課程教材（教師個人網址請列在本校內之網址） | ||||||
| Please see all details on e-campus | ||||||
| 課程輔導時間 | ||||||
| 0900-1000 am, Wednesday | ||||||
| 聯合國全球永續發展目標(連結網址) | ||||||
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| 請尊重智慧財產權及性別平等意識，不得非法影印他人著作。 | |
| 更新日期 西元年/月/日：無 | 列印日期 西元年/月/日：2025 / 6 / 24 |
| MyTB教科書訂購平台：http://www.mytb.com.tw/ | |