| 國立中興大學教學大綱 |
| 課程名稱 (course name) |
(中) 高階經營決策專題(7668) | ||||
| (Eng.) Special Topics in Business Decision | |||||
| 開課單位 (offering dept.) |
EMBA | ||||
| 課程類別 (course type) |
必修 | 學分 (credits) |
2 | 授課教師 (teacher) |
喬友慶 |
| 選課單位 (department) |
EMBA碩專班 | 授課語言 (language) |
中文 | 開課學期 (semester) |
1141 |
| 課程簡述 (course description) |
This is a capstone course which focuses on the strategic management of business organizations in turbulent environments. Specifically, this course is build around the following issues. They are: (1) foundations of strategic management; (2) strategic content and formulation for companies; (3) management processes in strategic implementation; (4) strategic implementation for companies, and (5) the ethical context of strategic management in terms of the textbook. Otherwise, the nature of the strategy, cases, academic papers, and applying real cases in terms of strategic matrix will be discussed. | ||||
| 先修課程名稱 (prerequisites) |
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| 課程與核心能力關聯配比(%) (relevance of course objectives and core learning outcomes(%)) |
課程目標之教學方法與評量方法 (teaching and assessment methods for course objectives) |
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| 課程目標 | 核心能力 | 配比(%) | 教學方法 | 評量方法 | |||||
| • To enhance participants’ strategic thinking and analytical skills in conducting competitive strategy formulation and implementation; • To expose participants to established and emerging term project and its direct business implications; • To develop a learning community through intense interactions among all learning-partner of the class; • To show broad applications of strategic thinking and analytical skills to other business topics and your future careers. |
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| 授課內容(單元名稱與內容、習作/每週授課、考試進度-共18週) (course content and homework/tests schedule) |
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| Course Introduction Group Formation Classroom Rule Interpretation Topic 1 策略管理與策略性競爭力 工具應用1 環/條/目 | |||||||||
| 學習評量方式 (evaluation) |
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| “Participation and Discussion” is evaluated by instructor according to your personal performance and attendance in class. The criteria are mentioned above. About the case writing and critique of academic paper, I’ll describe more details in the class. Individual class participation and discussion: 50% Individual project report: 50% | |||||||||
| 教科書＆參考書目(書名、作者、書局、代理商、說明) (textbook & other references) |
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| 策略管理任一教科書皆可 策略個案與隨堂講義 策略九說 | |||||||||
| 課程教材（教師個人網址請列在本校內之網址） (teaching aids & teacher's website) |
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| 課程輔導時間 (office hours) |
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| By appointment E-mail: chiaoy@dragon.nchu.edu.tw | |||||||||
| 請尊重智慧財產權及性別平等意識，不得非法影印他人著作。 | 列印日期：2025 年 7 月 04 日 |